Japan is a land of wonders, where breathtaking nature, rich history, unique culinary traditions, and warm hospitality combine to create experiences found nowhere else on Earth.
These are the true “Treasures of Japan” that we proudly share with the world. There’s still so much to explore – countless hidden gems waiting to be uncovered. We invite you to join us on a journey of discovery, to seek out these treasures together. Our mission is to rediscover these precious aspects of Japan and preserve them for future generations.
As stewards of our nation’s heritage, we believe this is our duty to both the past and the future. So, let’s embark on a grand adventure across Japan, in search of new “treasures” that will capture your heart and imagination. Come, let the journey begin!
TREASURES OF JAPAN Executive Committee